OIV Wine Marketing Program Online - Day 04: Distribution

Study the grape supply and the economics of production during day four of the Wine Marketing Short Course. Topics include:
  • Basic Wine Accounting
  • The Role of Brokers and Importers
  • Negociants
  • Custom Crush Processing and Finishing
  • Selling Wine Grapes: Pricing and Contracts
  • The Bulk Wine Market
  • How PR is Marketing (and Vice Versa)
Section Number
Instruction Method
Online class

Section Notes

This is an online, remote learning course, which consists of content and curriculum that is taught with pre-recorded and real time lectures, in addition to a real-time Q&A session with the instructors. Pre-recorded lectures and live sessions are accessed via our Canvas learning system and Zoom. Details regarding login information, the availability of lectures and the time(s) of instructor Q&As will be emailed out prior to the course start date.”

Enrollment Policies

Refunds, less a $50 processing fee, will be granted if requested at least one week prior to the course. Click here or visit https://extension.ucdavis.edu/student-services/withdrawals-refunds-and-transfers to view complete enrollment policy information including details on withdrawals and transfers.


CAAA Member Discount

Current members of the Cal Aggie Alumni Association and other UC alumni associations receive $50 off the course fee.  If you don't have your association discount code contact UC Davis Extension Student Services at (800) 752-0881.